Economic transition (sustainable supply-chains,circular economy, employment)
Mobility - Transport


A unique collaboration for distribution for better delivery traffic and a better environment in the city

An initiative of City of Stockholm

Overview of the project

Älskade stad (“Beloved City”)  is a lasting initiative for a better and more pleasant environment in Stockholm. Stockholm City, Ragn-Sells (recycling compagny), Bring (deliveries) and Vasakronan (propriety company) have together created a unique collaboration with the aim of contributing to reducing the impact of traffic in the city centre.  The work on Älskade stad has been underway for several years.

Älskade stad was initiated four years ago when the then Traffic Commissioner extended an invitation to a workshop with the aim of finding better solutions to the traffic situation in the city centre. “Ragn-Sells was invited because we had been operating freight handling and waste management in the major shopping centres in the city centre for many years”, says Erik Wastesson, head of facilities management at Ragn-Sells.

The first collective distribution centre has now been set up in the Zenit garage on Klara Norra Kyrkogata and the cooperation with commercial actors. Ragn-Sells has been involved throughout the entire process and it all came together when a carrier was found in Bring.

“The basis for this is very simple; the freight carriers enter the city with their trucks full and leave it empty. On the contrary, the recycling company, enters the city with empty trucks and leave it full. Putting this together can save vehicle movements”.

Bring’s deliveries to the city centre are driven to the collective distribution centre where they are loaded onto the electric trailer, which is supplied by Ragn-Sells. Initially it is an electric trailer that will contribute to less traffic, emissions and noise. During its delivery round, the electric trailer collects waste and material for recycling to take back. Another partner within Älskade stad is Vasakronan, which is responsible for the collective distribution premises in its capacity as landlord.

“It has been a major challenge with lots of different issues to work out before this came together. The fact that the electric vehicle is now on the road and at work demonstrates the strength and energy that exists in the desire to change” Erik Wastesson says.

In 2018, the project is now developing in Malmö, third city in Sweden.


Making commercial transport more efficient in order to improve the city's local environment and reduce negative climate effects

Level of progress

Multi-site development

Project timeline

Since 1st January 2017

Quantitative results

CO2 emissions reduction.

Qualitative results

Less trucks in the city center, silent transportation.


Funds from participating companies ans EU funds have helped Stockholm City’s work to establish the right conditions to achieve these goals.

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About the

City of Stockholm

Robin Billsjö
Freight Programme Manager

The city of Stockholm is the initiator of the project

Find them on
A project
in collaboration /div>
  • Ragn-Sells

    Recycling company

  • Bring

    Delivery company

    0770-11 33 00
  • Vasakronan

    Property company

Climate Chance

Postal adress
2 rue du Fret, 75018 Paris

Registered adress
21 rue du Faubourg Saint-Antoine, 75011 Paris

Contact us

Useful links


Conception & réalisation :
Yann Rolland
Thibaut Caroli

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